Corporate Social Responsibility (CSR)

by Anita Cava, JD

Resources

General Background on CSR

"Corporate Social Responsibility: What Does it Mean?" http://www.mallenbaker.net/csr/
CSRfiles/definition.html

Stanford Social Innovation Review, http://www.ssireview.org/

CSR corporate summary information: http://www.corpwatch.org/

Living Wage Issues

Living wage Facts at a Glance: http://www.epinet.org/content.cfm/issueguides_
livingwage_livingwagefacts

Living wage calculator: http://www.livingwage.geog.psu.edu/

Gertner, J., "What is a Living Wage?" New York Times Magazine, January 15, 2006.
http://www.nytimes.com/2006/01/15/magazine/15wage.html?ex=1181966400
&en=9cc397279f1cf836&ei=5070

Tomato War Ends at Taco-Bell, http://www.cbsnews.com/stories/2005/03/09/
national/main678918.shtml
Sweatshop Issues

"The End of Gap Sweatshops?", http://www.globalenvision.org/library/8/639/

The Nike Sweatshop Campaign", http://depts.washington.edu/ccce/
polcommcampaigns/Nike.htm


Environmental Sustainability Issues

10 Green Giants
These companies have gone beyond what the law requires to operate in an environmentally responsible way. Gunther, Marc, Fortune, March 16, 2007:
http://money.cnn.com/magazines/fortune/fortune_archive/2007/04/02/8403417/index.htm

"Big business courts the green queen"
Companies that used to shun the nonprofit Rainforest Alliance are now actively soliciting its approval. Boyle, Matthew, Fortune, April 19, 2007:
http://money.cnn.com/2007/04/19/news/companies/
pluggedin_boyle_rainforest.fortune/index.htm

"Green before green was cool"
Shaklee, a direct seller of nutrition, personal care and household cleaning products, embraced environmental responsibility decades ago, Gunther, Marc, Fortune, May 18, 2007.
http://money.cnn.com/2007/05/17/news/companies/
pluggedin_gunther_shaklee.fortune/index.htm

Wal-Mart: Here comes the sun
Wal-Mart's installation of solar rooftop panels could give a big boost to the use of solar energy, Gunther, Marc, Fortune, May 9, 2007.
http://money.cnn.com/2007/05/07/news/companies/
pluggedin_gunther_wmtsolar.fortune/index.htm

Green is good
"No, it's not just greenwash. Business in the U.S. really has become cleaner and greener. Environmentalists actually have embraced market-based solutions. And the politics are about to get very interesting." Marc Gunther, Fortune, March 22, 2007.
http://money.cnn.com/magazines/fortune/
fortune_archive/2007/04/02/8403418/index.htm

Four ways to go green
Want to make your small firm an eco-friendly powerhouse, and more profitable? Here's some tips. By Martha Visser. March 26 2007: 4:47 PM EDT
http://money.cnn.com/2007/03/26/magazines/fsb/green.fsb/index.htm

Opposing positions:

Greed is still better than 'green'
People, people. By all means, care about the earth, but invest in the real world and make money. Here are 15 great stocks in dirty businesses like coal and mining that make the world run. Markman, Jon,
http://articles.moneycentral.msn.com/Investing/SuperModels/GreedIsStillBetter
ThanGreen.aspxSuperM

Videos

Change a Lightbulb, Save the World (video)
CNN Money's Steve Hargreaves sits down with Philips North America CEO, Paul Zeven, to discuss how the company plans to help reduce energy use worldwide, by simply changing a light bulb.
Video: Change a light bulb, save the world*